The analysis, explained in plain language.

Sixteen slides, one narrator, no jargon: what the analysis examines, how the Value Gap model works, and what a findings brief looks like.

Video Pending

[Explainer video embed — recording scheduled; Justin Gamble narrating. Placeholder until production.] In the meantime, the same ground is covered in text below and in the white paper.

What the video covers

The problem — one roof, four stores, one blended rate
The equation — the three value gap terms, each in one sentence
The data — where benchmarks come from and why vintage matters
The engagement — four tiers, flat fees, written gates
The finding — what a brief looks like, including a “stop” conclusion

Read the methodology instead →Run the self-assessment